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Music

Roach Gigz's "37" Video Is Your Inspiration for Having a Dope Weekend, Every Weekend

This video is everything you want California to be.

Roach Gigz is pretty much the guy you imagine everyone from California to be if you're not from California, a fun-loving dude who loves weed and seems unflappably, perpetually laid back. He's a Bay Area everyman, a little bit hyphy and a little bit hippy, who also happens to be a lot bit good at rapping. Those qualities aren't always the easiest things to translate into good music, but "37" gets the job done, serving as a fun hyphy tribute and an impressive lyrical workout riffing on the numbers three and seven (if you can do addition, you might be able to guess how hot Roach Gigz's girl is on a scale of one to ten). The video has the right vibe to match, with shots of Roach Gigz chilling poolside, hanging out in front of 7-11, and striking lots of cool rapper poses on top of a U-Haul truck.

"37" is off the mixtape Roachy Balboa 4, which dropped earlier this year. Check the video out above, and, if you live in California (thereby guaranteeing that you at least 90 percent relate to Roach Gigz's music), catch him on his mini-tour in September, per the flier below.