You’re a young British band. Through hard work, talent and luck you’ve managed to rise above the thousands of other young British bands playing gigs in rank pubs and singing about bus stops. You’ve managed to get yourself signed and recorded an album you can be proud of. You’ve got through that first difficult NME interview and crowds have started to sing your hits back to you. Now you’re ready to reach a wider audience by going on telly.So what are your options? There’s Sunday Brunch, a cooking show. Soccer AM, a football show. Graham Norton, Jonathan Ross and Alan Carr – maybe, but they only have one music slot a week and they hardly ever book new bands. The X Factor, now in its 10th series, is barely a music show and doesn’t have any acts on they can’t make ridiculous “SOLD 200M RECORDS IN INDONESIA, NOMINATED FOR FIVE SMASH HITS POLL WINNERS PARTY AWARDS” graphics about at the beginning.The answer to these conundrums used to be digital television, with indie bands finding a home on MTV2’s Gonzo and urban acts appearing on MTV Base’s The Lick. But both of those shows have been cancelled, and while there are more music channels than ever, they only show videos and reach tiny audiences. Most music channels have points in the week where they register 0 viewers by official measures.So all you’re left with, if you want to be on a music show for music fans, is Jools.Read the rest of the article over on Sound + Rhythm…
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