FYI.

This story is over 5 years old.

Music

Drake Announces His Own Brand of Whiskey On Instagram, Because Why Not

We guess Drake will be drinking this stuff out of his Grammy now?

Photo via Instagram

Everyone knows that the most successful hip-hop artists have endorsed their own brand of alcohol, just look at Jay-Z with D'ussé or P Diddy and Ciroc. Oh, how could we forget DJ Khaled and his obnoxious snapchat stories about celebrating responsibly with Green Apple Ciroc? Well, Drizzy has officially joined the club by introducing his own brand of alcohol called Virginia Black Whiskey. He posted an Instagram photo of the adult beverage and a small glimpse of the logo.

The advertisement obviously covered in OVO black and gold with very clean lines adorned on the fancy bottle. Fittingly, we think that whiskey is the most appropriate liquor for Drake to take part in because it's a liquor best enjoyed alone and in melancholy. And though we are slightly concerned Diddy will slap Drake again for encroaching on the alcohol market we're very excited about the prospect of deluxe packaging for Views that includes a bottle of this stuff.

Byron Yan thinks City & Colour would be a better endorser of whiskey. Follow him on Twitter.